Beyond the Screen. Into Worlds
Create experiences that feel like they are a part of your audience's world by providing lifelike interactions rather than a simulation.
AR Industries
In retail, healthcare, education, or entertainment, AR empowers businesses to engage in a rapidly evolving digital landscape.
Types of AR
Augmented reality (AR) is a technology that enhances the real world with digital information, such as images, sounds, and other sensory stimuli. AR devices use cameras, sensors, and displays to overlay digital content onto the real world, creating an interactive experience.
Marker-based AR
Have you ever scanned a QR code with your device? Marker-based AR works in a similar way, using specific cues like QR codes or signs that a camera recognizes to display digital content.
Marker-less AR
As the name implies, marker-less AR creates an extension of reality without the use of markers. As a result, this AR app uses the device's sensors, such as the camera and GPS.
Augmented Reality
AR changes the way humans engage with technology and our surroundings, thus affecting the way we communicate with one another.
AR Use Cases
Augmented reality (AR) is used to project computer-generated data onto the real world by fusing the digital and physical realms.
Healthcare
AR assists in surgeries by providing real-time 3D visuals of internal organs, improving precision and outcomes.
Education
AR transforms learning by making abstract concepts interactive, such as visualizing historical events or complex scientific processes, enhancing student engagement.
Gaming
AR blends digital and real-world elements to create immersive experiences like Pokémon GO, allowing players to interact with virtual objects in their surroundings.
Manufacturing Industry
AR streamlines manufacturing by enabling workers to visualize complex assembly processes, reducing errors and improving efficiency through real-time instructions.
Frequently Asked Questions
AR changes the way humans engage with technology and our surroundings.
Augmented Reality (AR) is the projection of digital content into the real world via a user's device. Virtual reality, on the other hand, immerses users in a world that is completely different from reality. Take, for example, Snapchat filters, which apply digital effects like funny masks or animal-like appearances to your face in real time. In virtual reality, users wear a headset that transports them to a world where they can interact with objects and environments that do not exist in reality.
Augmented Reality (AR) is commonly used in social media filters on platforms like Instagram and Snapchat. It also allows shoppers to see products in their homes and try on virtual clothing and accessories.
The key components of AR include a device (e.g., smartphone, tablet, or AR glasses), AR software or applications, a camera or sensor for capturing the real-world environment, and algorithms to overlay digital elements onto the real world.
AR makes learning interactive and engaging by overlaying digital content onto textbooks, diagrams, or physical environments. For example, it can create 3D models of the solar system or historical landmarks, helping students visualize concepts better.
AR technology is particularly useful in a number of industries, including healthcare (surgical training and diagnostics), retail (virtual try-ons), real estate (virtual property tours), gaming, education, and manufacturing (maintenance and prototyping).
Use our Augmented Reality (AR) solutions to immerse your clients in interactive, real-world experiences. We produce captivating and engaging augmented reality experiences, ranging from virtual try-ons and product demos to immersive training tools. Our cutting-edge augmented reality technology increases brand engagement, improves customer experiences, and increases sales.
